Borong Core Values

Driven

#DriversSeat

As a young company that aims to transform the traditional wholesale and supply chain industry, it’s the drive that comprises a good mix of grit, tenacity, and rebellion to take up the challenge.

Resourceful

#WhateverItTakes

We deliver quality work at the most optimal way, and will do whatever it takes to get the job done.

Optimistic

#OptimisticForGreatness

We believe that optimism is good for the mind, body, and soul. We embrace positivity when faced with any challenges for a greater outcome.

Passionate

#PassionToServe

We strive to ensure local retailers thrive and grow using our platform. Thus, we eagerly serve them in order to be better everyday.

Diversity

#EmbraceDiversity

As a multinational company, we celebrate the diversity of our team and take pride in understanding different cultures and beliefs. We believe different perspectives allow us to function more cohesively as a team.

Elevate

#ElevateForGrowth

One of the biggest things that we do at Borong is supporting each other to grow – both on a personal and professional level. Our passion to elevate people is in reflection to how we help local businesses to thrive as well.

Grow your Business with Us - BORONG

Ronald Sipahutar

Country Manager
Indonesia

Lennise Ng

Chief Executive Officer

Aizat Rahim

Director of Finance

Haslinda Rasip

Chief Technology Officer

Alia Alsagoff

Head of Business
Development & Marketing

Cheryll Wong

Head of Operation